ZARA arguably has a faster turnaround from runway to store than any other High Street brand. And while all High Street brands "take inspiration" from designers, ZARA take only six weeks to "re-imagine" the looks at a friendlier price point.
I'm more inclined to spend big bucks on handbags or shoes because they will last, retain somewhat of their value, and may even be passed down. I balk at spending the same amount on an outfit simply because trends change so fast. While a handbag can be labelled a classic, seldom do articles of clothing do the same. And so, when I see a runway look at a mere fraction of the cost, I'm on that like Nutella on a Malaysian Paratha (Have you tried this? Please do. Run to your local Indian Grocery Store immediately.Do it for your taste buds!)
CĂ©line however, does not find the flattery by way of imitation by ZARA as fantastic as I do. In fact, they had even banned editors and buyers from releasing any images of their recent Resort 2014 collection. This could be because CĂ©line is all about being difficult to attain - rather it could be an attempt to prevent ZARA from gathering inspiration.
Either way, I'm happy saving money, so thanks ZARA.
And thanks, CĂ©line for your sheer brilliance and absolutely gorgeous aesthetic.
(Yes, that is my CĂ©line Luggage Tote. Ha! )
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